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Channel Director
- Posted 04 April 2024
- LocationLondon
- Job type Permanent
- Discipline Cyber Vendors
- Reference715412
- Contact NameSean Hendon
Job description
Trident Search has an awesome opportunity with one of the fastest growing cyber security start-ups in Europe who have recently raised series-A funding and are continuing to grow.
As an early addition to this rapidly growing go-to-market team, you will play a pivotal role as this vendor looks to grow their channel partnerships across the EMEA region. We are looking for someone with experience in helping a cyber security start-up build their channel before.
As Channel Lead, you will play a critical role in accelerating the Go-to-Market motion and transforming the company into being channel-first. Working in a fast-paced, high-growth environment you will be building a repeatable sales model with MSSPs, VARs and consultancies to help distribute our client's unique technology to the whole of EMEA.
The Role:
As an early addition to this rapidly growing go-to-market team, you will play a pivotal role as this vendor looks to grow their channel partnerships across the EMEA region. We are looking for someone with experience in helping a cyber security start-up build their channel before.
As Channel Lead, you will play a critical role in accelerating the Go-to-Market motion and transforming the company into being channel-first. Working in a fast-paced, high-growth environment you will be building a repeatable sales model with MSSPs, VARs and consultancies to help distribute our client's unique technology to the whole of EMEA.
The Role:
- Develop and implement a comprehensive channel strategy aligned with the company's overall sales and marketing objectives.
- Identify, recruit, and onboard new high-calibre channel partners across diverse segments and regions.
- Cultivate and manage deep relationships with existing partners, providing ongoing support, training, and enablement programs.
- Collaborate with internal teams (marketing, product, technical support) to develop partner-specific initiatives and resources.
- Drive partner-sourced pipeline generation and lead qualification, working closely with partners to close deals and achieve mutually beneficial goals.
- Analyse partner performance and identify areas for improvement, implementing strategies to optimize program effectiveness.
- Stay current on industry trends and competitor landscape, ensuring partners have the knowledge and tools to effectively differentiate and sell our solutions.
- Lead and motivate a team of channel sales representatives (optional, depending on team structure).
- Proven success in building and managing successful channel partnerships, achieving or exceeding revenue targets through partner collaborations.
- Strong understanding of the cybersecurity vendor landscape, partner types, and channel program best practices.
- Excellent communication, presentation, and interpersonal skills, with the ability to build trust and rapport with diverse stakeholders.
- Leadership abilities to motivate and guide a team, set clear goals, and hold partners accountable for performance.
- Deep analytical and problem-solving skills, with the ability to identify and troubleshoot channel program challenges.
- Proficiency in CRM systems and other relevant sales and marketing tools.