I am working with a UK based Intelligence organisation; they have just received €24m in series A funding which is huge for a UK start up!

They are a technology company combining advanced AI with human intelligence and expertise to tackle harmful and problematic online content at scale.

We are looking for a Channel Marketing Manager to implement our channel marketing programmes globally.

You will work closely with the Channel Director and the VP of Marketing to deliver on campaigns and lead generation activity with our partners. This will involve managing direct and channel initiatives that build partner relationships by region and drive demand to sales teams.

The Channel Marketing Manager will need deep knowledge of regional data to build, plan and execute campaigns. You will ensure all the assets, brand guidelines, sales enablement, and marketing collateral is readily available for our Partners to run campaigns, outreach activity and events as part of the MQL engine.

Main responsibilities will include:

Develop campaigns with the specific goal of Lead-generation

Maintain strong relationships with Channel Partners to identify go-to-market opportunities.

Build necessary marketing materials for campaigns, collateral and co-branded assets, toolkits, battle-cards, company and product overviews, email templates and other materials.

Analysis of campaign outcomes and ROI to report back to senior stakeholders.

Work with marketing operations to continuously improve processes for delivering and measuring campaigns.

Own development and successful execution of targeted marketing programs that include but are not limited to events, webinars and direct mail.

Deep knowledge of measurement and analytics, understanding how activity and performance are measured and reported, and how to generate plans based on the metrics

Desirable Skills:

Field/ Channel B2B marketing experience, ideally in SaaS / Cyber Security

Background in management

Proven experience creating and executing marketing campaigns and strong project management skills.

Experience in building and executing integrated campaigns across multiple marketing tactics and platforms.